Amazon's advertising business is gaining momentum, especially as it expands its offerings. Amazon DSP (Demand Side Platform) has enabled merchants to buy large quantities of display and video advertisements programmatically and target consumers on Amazon.com, Fire TV Sticks, IMDb.com, Kindles, Freedive, apps, third-party sites. We...
What is Cloud Hosting? We know that these days it can be confusing when it comes to choosing the best cloud web hosting for your business. Will I get good customer service? Will I get stability? There are lots of options which makes the decision much...
Where is all the traffic? The majority of search engines and overall online traffic comes from mobile search, making it critical to create mobile-first PPC ads. As of the second quarter of 2021 mobile devices made up 61% of all organic search engine visits! As users, we...
Have you thought about advertising with Amazon? We look at Amazon Ads for beginners to help you see if it's the right advertising platform for your business and how you can get started. Your plus 1 or number 1? In the 25 years since Amazon was...
HardPressed to find better - we handpick the Best WordPress plugins for 2021. WordPress, once a humble blogging platform is now the world’s most popular content management system. WordPress powers 34% of all websites on the internet and holds a 40% share in the Content Management...
Local business listings are a key driver of local SEO via search and maps. Understanding the top 3 ranking factors for Google My Business Listings will go a long way in setting your business up for local success. Creating a profile is easy and will...
Losing Critical Tracking Data On 26th April 2021, Apple’s privacy update launched. iOS 14.5 impacts on advertising using their App Tracking Transparency (ATT) Framework, we, the user, can now control how our online activity is seen. So, if we choose to opt-out of tracking, and by...
Why Twitter? Want to get more tweets but all you hear are crickets? This article will share our top Twitter Advertising tips and tricks to advertise successfully on the social platform and ultimately grow your audience and your business. But first, why Twitter? Twitter has 187 million daily usersThe...
The success of any AdWords campaign begins with our knowledge of AdWords and an understanding of how to use Google’s tools appropriately. Tim Paris, Founder of Efficient Media gives us his opinion on where we should all begin our Adwords Keyword Research. https://www.youtube.com/watch?v=xBjgF8Pak9k Video Transcription On the 9th of November...
We see a shift in expectations for ecommerce customer service, based on the latest report figures. Here are some tips to leave great impressions! Find your brand tone: https://blog.bufferapp.com/social-media-marketing-voice-and-tone...