Drive visitors to your website Nowadays, it is more important than ever to increase brand and business visibility across the internet. Increasingly, people are searching the World Wide Web every day. So the question remains, how to get more Google traffic to make ourselves stand out?...
Losing Critical Tracking Data On 26th April 2021, Apple’s privacy update launched. iOS 14.5 impacts on advertising using their App Tracking Transparency (ATT) Framework, we, the user, can now control how our online activity is seen. So, if we choose to opt-out of tracking, and by...
What it all means Like everything else in 2021, we have had to wait a little longer for Google to roll out their new Google Core Update: Page Experience Algorithm. Google very generously gifted the world a few extra months to prepare (highly unlike the tech...
Why Twitter? Want to get more tweets but all you hear are crickets? This article will share our top Twitter Advertising tips and tricks to advertise successfully on the social platform and ultimately grow your audience and your business. But first, why Twitter? Twitter has 187 million daily usersThe...
Using the wrong Google Ads conversion bid strategies for your campaign's goal will lead to inefficient spending driving your costs up. This article explains our Three Step Bidding Strategy which will help you choose the best bid strategy/when & how to use them to squeeze...
Dynamic Search Ads (DSAs) are a fantastic way to capture traffic from unexpected places, allowing you to capture unique searches and expand your reach. This is especially important when you’re looking to make optimisations to an account that’s already well managed but you want to...